People who are on Twitter are readers (and writers) by nature. The text-rich medium is perfect for those who don’t want to be annoyed with overwhelming numbers of images and videos and who want access to new information constantly. In addition, the average Twitter referral to a website stays 2-3 times longer and clicks on…
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 Over the last 10 years of writing radio scripts, explainer videos, web sites and commercials, I’ve come to realize that there are some really important questions you should be asking before you get started on your first copywriting job. This is assuming you’ve done the hard part – set up an online profile at…
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The truth is, copywriting is a pretty easy business to get into, as long as you know what you’re doing and you have some self-esteem. From writing to making invoices, it can be an easy job but a demanding one too, especially if you don’t have the tools that will make your life a lot…
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